Database Marketing
To reach potential customers and establish long-lasting relationships through DMA’s reliable database!
DMA Data Mining Centre analyzes and compiles consumers’ data from various sources to offer marketers the most
valuable and extensive mailing preferences information of Asian businesses and customers. Clients can acquire new
potential customers through our Data Driven Direct Marketing Databases and establish long-lasting relationships with
businesses and customers through our powerful multi-channel marketing and targeted solutions.
DMA’s Results Driven Database Marketing Solutions Include:
Zmartbuy Members Database Marketing
Recruitment of Potential Customers from
Highly Targeted “Zmartbuyers” with
Remarkable ROI
DMA had been very dedicated in recruiting permission based
members "Zmartbuyers" for many years. We serve as a bridge
between MILLIONS of high performing and segmented
members and clients. Clients can deliver personalized
communication messages based on our members’ preferences
and behaviours through DMA’s
award-winning direct marketing
channels, including
direct mailing,email,
fax and more.
Commercial & Industrial Members Listing Selections Available:
Industry Type
Business Nature
Department
Job Function
Individual “Zmartbuyer” Members Listing Selections Available:
Interest/ Hobby
Geographic Location
Superior Features of DMA’s Zmartbuy
Members Database Marketing Service:
-
Supported by award-winning marketing features and cost saving
mailing preference mechanism -
Opt In/ Opt Out handling system services to collect members’
information and promotion campaigns’ responses by mail, fax,
email and telephone - Result boosting Personalized Digital Printing
- Member lists accuracy guarantee
-
Complies with the
Personal Data (Privacy) Ordinance, the
Unsolicited Electronic Messages Ordinance (UEMO) and all other
latest marketing related regulations (DMA is the member of the
Data Protection Officers’ Club of PCPD)
Executives Mailing (Non-Designated)
Approach Your Targeted Decision Makers
and Influencers in Offices
Clients can deliver business related information and
promotion messages to potential targets, from top management
to middle management decision makers. Mailers are addressed to
the personnel of a particular job function, such as Marketing
Director, Human Resources Manager, Sales Director, etc.
Executive Mailing Listing Selections Available:
Industry Type
Department
Job Function
Geographic Location
Superior Features of DMA’s Executive
Mailing (Non-Designated) Service:
- Risk-free! Privacy Ordinance compliance!
- Low promotion cost with high circulation rate
-
Supported by award winning marketing features and cost saving
mailing preference mechanism -
Opt In/ Opt Out handling system services to collect promotion
campaigns’ responses, by mail, fax, email and telephone
Occupant Household Direct Mailing
Mailing to Individuals or Households within
Your Selected Geographic Areas Using
Well Segmented Data
Occupant Household Direct Mailing provides highly personal
communication media including letters, premiums and leaflets
to trigger responses from targeted residents. You can trace
the specific household background of the potential customers
to send them promotion materials.
Superior Features of DMA’s Occupant
Household Direct Mailing Service:
-
Omni-Household Database maintains coverage of residential
buildings in Hong Kong and most provinces in PR China -
Up-to-date with diversified classifications include flat area,
occupancy date, house type, house age and facilities -
Opt In/ Opt Out handling system services to collect occupants’
marketing information preferences